FACTORS OF BUYING
Buying refers to obtaining goods or services in exchange for money or on barter. The successful buying is the combination of the following:
Right supply source
Buying decisions call for the following considerations.
1. What product to buy?
2. What quality, variety, grade, brand?
3. In what quantity to buy. This decision depends on the inventory requirement.
4. Determination of price.
5. Selection of’ channels of distribution i.e. wholesalers, retailers agents, or sole distributors.