Pakistan study notes for Matric, Intermediate, B.A, B.COM BSC, M.A, BCS. Free Pakistani Urdu educational school, colleges and University notes.

CULTURAL/SOCIAL ENVIRONMENT

CULTURAL/SOCIAL ENVIRONMENT

Sociologists define culture as” the acquired knowledge that people use to interpret experience and generate social behavior.” This environment is composed of population and its composition, women as a working force, religion and belief non-religious belief, and pluralism. The business is directly and indirectly affected by the social environment to a great extent.

A place with a high population, for instance, has a great number of potential customers and vice versa.

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